Privacy Policy

The Processing of your Personal Data is for management and administrative purposes in order to ensure that TU Group is able to run the business with you appropriately, effectively and lawfully in order to fulfil any and all obligations under contracts, to perform transactions, to provide suitable products and services, to respond to orders and requests, to improve the quality of products and services, and/or to pursue any other legitimate interest of TU Group.

If you have provided Personal Data of any third party to us, please ensure that such third party has acknowledged this Privacy Notice or granted consent for Processing their Personal Data where applicable.

You are free to decide whether you will allow TU Group to collect your Personal Data. However, please kindly note that if you decide not to provide your Personal Data, you may not be able to earn some certain benefits i.e., TU Group may have insufficient information to enter into a contract with you or perform our obligations or commitments in some circumstances.

The objectives for TU Group's Processing of your Personal Data are as follows:

A. OBJECTIVES RELATING TO CUSTOMERS

• to create customer’s account and/or membership account, to manage purchase order, to manufacture products and/or to provide services, to deliver products and/or services, to manage accounting and financial activities, after-sale services, product return services and any activity in connection with the sale of products, provision of services and customers’ request.

  Contractual basis
• to contact customers, to conduct marketing communications, to organize certain activities of TU Group such as meeting, training, seminar, recreational activities, corporate social responsibility activities, marketing and promotional activities, and etc., to advertise and/or promote products and services including activities of TU Group, to coordinate and contact for business, marketing and data analysis including offering appropriate products and/or services through various channels e.g., email, SMS, applications, social media, phone and direct mail. In addition, to perform marketing research such as survey, interview and satisfaction inquiry regarding products and services.

  Legitimate interest basis
• to implement and maintain security measures, e.g., logging into websites.

  LEGITIMATE INTEREST BASIS
• to establish, exercise or defend legal rights or claims of TU Group, and to comply with applicable laws

  Legitimate interest basis

B. OBJECTIVES RELATING TO SUPPLIERS AND BUSINESS PARTNERS

• to conduct transactions regarding pre-execution of contracts such as vendor/supplier registration, account opening, qualification evaluation, vendor selection and procurement process.

  CONTRACTUAL BASIS
• to prepare and execute contracts as well as to manage contracts e.g., identity authentication, verification of authority, delegation of authority including supporting evidence for consideration, preparation and execution of the contracts.

  CONTRACTUAL BASIS
• to contact and coordinate with you in relation to the business operations between you and TU Group.

  LEGITIMATE INTEREST BASIS
• to comply with all applicable laws related to transactions e.g., the Civil and Commercial Code, the Securities Exchange Act and etc.

  LEGAL OBLIGATION

C. OBJECTIVES RELATING TO VISITORS AND PERSONS ACCESSING TO BUILDINGS, OFFICES, FACTORIES AND/OR PROPERTIES OF TU GROUP

• to implement and maintain security and control of buildings, offices, factories and/or properties of TU Group, to conduct security risk assessment, to manage on-site verification (e.g., exchange of identification card for visitor/entry card) in order for working or accessing in buildings, offices, factories and/or properties of TU Group, to monitor regarding surveillance and security (e.g., CCTV recording), and to record Personal Data for security management (both electronic and non-electronic means).

  LEGITIMATE INTEREST BASIS
• to manage security control process of TU group, for example, to conduct safety training before entering into buildings, offices, factories and/or properties of TU Group.

  LEGITIMATE INTEREST BASIS
• to perform health and safety management

  VITAL INTEREST BASIS
• to comply with all applicable laws related to public health interest e.g., health protection from the dangerous diseases, contagious diseases or epidemics which enter into the Kingdom of Thailand

  LEGAL OBLIGATION

D. OBJECTIVES RELATING TO SHAREHOLDERS, BONDHOLDERS, DIRECTORS AND EXECUTIVES

• to manage TU Group’s corporate matters, shareholders' meeting, selection of directors and/or executives, meetings of the board of directors and/or executives, rights and obligations of shareholders and bondholders, dividend payment, bond interest payment, document verification, preparation of accounts and/or reports as required by the applicable laws, delivery of documents or letters as well as fulfilment of various legal obligations applicable to a limited company, public limited company, or a company listed on the Stock Exchange of Thailand (as the case may be)

  LEGAL OBLIGATION
• to manage various activities in cases where you act as a representative or on behalf of TU Group and to support documentation in certain transactions such as the preparation and retention of Personal Data including background information, the collection, use and/or disclosure of Personal Data of shareholders, bondholders, directors and executives, and the verification of conflict-of-interest information.

  CONTRACTUAL BASIS
  LEGITIMATE INTEREST BASIS
  LEGAL OBLIGATION
• to comply with applicable laws in relation to a private limited company, a public limited company and/or a listed company in the Stock Exchange of Thailand (as applicable), and to process any appointment, removal, registration and/or any procedure under the applicable laws.

  LEGAL OBLIGATION

In light of the objectives as specified above, TU Group may collect, use and/or disclose your Personal Data. The types of your Personal Data collected will depend on the interaction between you and TU Group, including but not limited to the following information:

• personal details such as name, surname, photo, gender, birthday, weight, height, ID number, passport number and resident country;
• sensitive Personal Data such as health data, food allergy data and biometric data;
• contact information such as address, contact number, fax, email, Line ID;
• financial information such as bank account number, credit/debit card data;
• purchase and/or service history,
• satisfaction information regarding the use of products and/or services as provided by you;
• technical information such as IP address, cookies, accessed devices, location data while using the website;
• other data such as voice recording of conversations, as well as photo and/or video recording through camera, video camera or CCTV;
• any information that you sent to us for the website connecting such as comment and your location;
• public social media information;
• securities holding information of directors, executives and persons related to directors and executives; and
• any other information you are willing to provide.

TU Group’s websites may link to third party websites to provide relevant references. TU Group is not responsible for any contents and/or activities managed by third party websites, which may have separate privacy policies. The link to a website is not an authorisation or representation of our affiliation with that third party. TU Group is not in a position to endorse or control privacy notice, security notice, cookies notice and data collection notice through websites of the third parties.

Your Personal Data will be collected for as long as necessary to satisfy the objectives for which your Personal Data has been collected. For example, if you ordered our products through our online channel, TU Group will collect data related to your transaction and will keep such information as long as necessary to achieve the objective of that particular transaction, or if you subscribed to TU Group’s newsletter, your information will be collected and used until you unsubscribe or notify us that you no longer want to receive the newsletter.

TU Group may acquire your consent to collect, use and disclose your Personal Data for the following purposes, which include but are not limited to:

• collection and use your sensitive Personal Data as necessary;
• analysis of your preferences and consumption behavior in order to forecast your preferences based on your profile analysis in order to offer you with targeted content and advertisements and/or to engage in direct marketing communications with you;
• if you are a minor, incompetent or quasi-incompetent person whose consent must be given by their parent, guardian or curator (as the case may be);
• sending or transfer of your Personal Data to another country, which may have inadequate personal data protection standards; and/or other purposes as required by the applicable laws

If it is necessary for compliance with the applicable laws, TU Group may process your Personal Data without your consent. In this regard, TU Group will strictly comply with the relevant laws regarding your Personal Data.

TU Group may be required to disclose your Personal Data internally (details at https://www.thaiunion.com/en/about/company/subsidiary) and may need to disclose Personal Data to a third party, both within Thailand and in other countries, who have appropriate personal data protection standards. In this regard, TU Group will provide appropriate contract to protect your Personal Data:

Types of third parties that may receive your information e.g.;

• contractual parties who provide TU Group’s services such as:
  • Data analysis service providers
  • Marketing agencies
  • Other agencies who operate or have an agreement with TU Group
• trade partners
• certified authorities which TU Group has requested to be certified for its own benefit including other auditing agencies
• any third party who has legitimate rights to access your Personal Data.

TU Group is obliged under Thai law to retain your computer traffic data, for at least 90 days from the date you entered TU Group’s website. However, TU Group will not use such data to analyze consumption behavior or conduct market research without your explicit consent.

Cookies are small text files that are stored on your computer's browser or devices when you connect or visit any website to navigate you through our website, deliver user friendly and more personalized services to you (“Cookies”). However, Cookies will not collect information stored on your computer.

TU Group uses Cookies to learn more about how you interact with the content on our website in order to give you more satisfaction when using our website. Cookies will remember the browser you used and installed while you are on our website. In addition, Cookies remember your preferences such as languages used and regions and automatically adjusts settings when you return to our website. Some of the Cookies are session Cookies and some are persistent Cookies which will be stored on your computer for a longer period.

For certain operations, TU Group will use third party services provider, for example, to track and analyse statistical use and information of users of the TU Group website in order to customize our website according to your individual interests and manage content on the website.

TU Group will not use Cookies to collect Personal Data. If you do not want to accept Cookies you may choose to decline Cookies or block Cookies sent by TU Group or third-party service providers by changing the settings in your browser (you can find more information in the Help menu of your browser). However, most browsers accept Cookies automatically. If you do not wish to accept cookies, you may have to constantly block or delete cookies.

As a Data Subject, you have the following rights:

• to withdraw consent for the collection, use or disclose Personal Data;
• to request access to and obtain a copy of your Personal Data or to request the disclosure of the acquisition of your Personal Data obtained without consent;
• to request to obtain Personal Data and request the transfer of Personal Data to a third party in case the Personal Data is arranged in the format which is readable or commonly used by ways of automatic tools or equipment, and can be used or disclosed by automated means;
• to object to the collection, use or disclosure of the Personal Data;
• to request to erase or destroy Personal Data, or anonymise the Personal Data to become anonymous;
• to request to restrict the use of Personal Data; and
• to request to update, complete and not misleading of Personal Data collected.

You can exercise your rights by submitting a request TU Group through the contact channels outlined in Clause 12, attaching a copy of your ID or equivalent details as requested. TU Group will process such information received in accordance with, and to the extent permitted, by applicable laws.

Please note that TU Group shall retain our rights under the laws to reject your request in certain circumstances. If TU Group decides to reject your request, you will be notified of the reason for such rejection. TU Group will try our best, also with considering technical capabilities, to answer your request on how we process your Personal Data. However, if you have unresolved concerns, you can complain to TU Group or proceed further to the Data Protection Authorities.

Your Personal Data may be processed and accessed from countries other than your country, and where different data privacy laws apply. When Personal Data is transferred internationally, TU Group ensures that the laws in force in the recipient's country provide adequate protection. This includes, by way of example, participation in a data privacy framework granted by an adequacy decision or the adoption of appropriate contractual measures to guarantee the adequate protection of Personal Data. In some countries, international data transfer requires your consent.

TU Group is committed to protecting your Personal Data under our security standards, and will provide appropriate safeguards to protect your Personal Data in order to ensure that Personal Data will be legally and appropriately collected, used or disclosed.

TU Group reserves the right to make changes to this Privacy Notice to be appropriate and in accordance with any laws. Please frequently check to see any updates or changes to TU Group’s Privacy Notice.

Your Personal Data may be processed by different legal entities within the TU Group. The specific entity that serves as the data controller is determined by the nature of your interaction or engagement with TU Group. You can view the list of TU Group legal entities that may be responsible for processing your Personal Data by accessing this link: https://www.thaiunion.com/en/about/company/subsidiary

If you have any enquiries or would like to exercise your rights or require any assistance regarding your Personal Data, please contact us through the channels listed below as well as provide us with your personal information together with evidence to verify your identity such as a copy of your ID card. TU Group reserves the right to request additional relevant documents or to reject your request if the provided documents are deemed insufficient for identity verification.

Contact Channels:

By visit at: 979/12 SM Tower, M Floor, Phahonyothin Road, Phayathai Subdistrict, Phayathai District, Bangkok 10400

By email at: TU_Corporate@thaiunion.com